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Evaluating Impact And Quality Of Experience In The 21st Century: Using Technology To Narrow The Gap Between Science Communication Research And Practice

Date: 09/29/2015

Resource Category: Peer-reviewed article

Access to high quality evaluation results is essential for science communicators to identify negative patterns of audience response and improve outcomes. However, there are many good reasons why robust evaluation linked is not routinely conducted and linked to science communication practice. This essay begins by identifying some of the common ... »